Background Image

Film Festival

Welcome to the Film Festival at the SIETAR Europa Congress 2017!


This year the Film Festival team, led by Marianne van Eldik Thieme, chose movies corresponding with the four tracks of our congress’ programme.

Track 1 “Business & Organizational Challenges”, responsible: Matthew Hill
Track 2 “Socio-political concerns”, responsible: Marianne van Eldik Thieme, assisted by Mijnie Oosterom
Track 3 “Shaping intercultural professions”, responsible: Maura di Mauro
Track 4 “Practicing perspective change”, responsible: Nouredinne Erradi

On Thursday, the 25th of May 2017, movies corresponding to Track 3 and 1 are going to be shown. In Track 3 documentaries focus on responsible tourism and in Track 1 films focus on business aspects and characteristics of Irish culture.

On Friday, the 26th of May 2017, movies corresponding to Track 4 and Track 2 are going to be shown. In Track 4 the focus is in mobility and identity and Track 2 films focus on socio-political concerns of crossing borders.

A summary can be found here (.pdf): download

Overview of the Film Festival:

Thursday, 25th of May 2017

10.00 – 11.30

"Holi-days" by Randi Malkin Steinberger

12.00 – 12.45

"Ni Hao Holland – The Chinese are coming" by Willem Timmer

12.45 – 13.30

"Framing the Other" by Willem Timmer

14.30 – 15.10

“Will you have a cup of tea with Father Ted?” presented by David Walsh

15.20 – 16.00 

“The Vikings, what business can learn from them” presented by Joseph Kearns

16.30 – 17.30

"Cinema Film Clips Used to Illustrate Intercultural and Diversity Learning Points when Training Business Executives" presented by Matthew Hill


Friday, 26th of May 2017

10.00 – 11.30

 "Go back to where you came from" by Ivan O'Mahoney

12.00 – 13.30

"The Mayor, mobility is a human right" by Bregtje van der Haak

14.30 – 16.00

"Crossing Borders" by Arnd Wächter

16.30 – 18.00

"Stranger in Paradise" by Guido Hendrikx

 Sietar 2017 Track 3

Track 3: Focus on responsible tourism – More information about Track 3 can be found here.


"Holi-days" - 50 min - by Randi Malkin Steinberger

When: Thursday, 25th of May 2017 | 10.00 – 11.30

Why do we visit pilgrim’s places, art capitols and tourist’s paradises en masse? Travelling from Jerusalem via Florence to Las Vegas, Steinberger takes the answers to these questions to an increasingly general plane. In Jerusalem (welcoming 3 million visitors a year), we see tourists visiting the holy places, buying souvenirs and putting themselves through torments that Jesus Christ once endured. What they are looking for is elucidated in short statements by pilgrims, tour operators, church leaders, guides, scientists, souvenir vendors, etc. All these opinions put forward a few basic ideas. Tourism and commerce overgrow religion. Sacred places and objects give people the feeling that they are part of some higher order. In the same way, we look at Florence, where each year 6 million tourists drink in the prime of Renaissance Art. The (street) interviews allow the same conclusion as in Jerusalem. People feel dumbfounded and overwhelmed. The countless tourists and the massive trade in souvenirs ‘have turned the city into a congealed moment in time.’ The climax of this film journey is reached in Las Vegas. In this city, 36 million people a year enjoy replicas of famous cities and monuments, cinematic reconstructions of historical moments, spectacular shows and dazzling gambling palaces. Here, the reality, which people also look for in Jerusalem and Florence, is better and more typical (and even more soulless) than in reality.

Additional information: we will screen more film trailers on mass tourism, a discussion with the audience after the screenings will take place.


"Ni Hao Holland – The Chinese are coming" - 9 min - by Willem Timmer

When: Thursday, 25th of May 2017 | 12.00 – 12.45

Ni Hao Holland is a documentary about Chinese tourists and their quest for the authentic Dutch experience. Cherry has long dreamt of swapping her home city Beijing for the Dutch village Giethoorn. She has heard and read a lot about this mythical place. The day arrives that she and her friend hop on the plane in search of adventure.

In the meantime, entrepreneurs from Giethoorn work hard behind the scenes to cater to this ‘Holland experience’. They want to make the most of the fast-growing flow of Chinese tourists in their village. How is this authenticity created by some and experienced by others?

Additional information: Q&A after the screening with Ilja Kok (producer).


"Framing the Other" - 25 min - by Willem Timmer

When: Thursday, 25th of May 2017 | 12.45 – 13.30

The Mursi tribe lives in the basin of the Omo River in the south of the east African state of Ethiopia. The women are known for placing large plates in their lower lips and wearing enormous, richly decorated earrings. Every year hundreds of Western tourists come to see the unusually adorned natives; posing for camera-toting visitors has become the main source of income for the Mursi. To make more money, they embellish their "costumes" and finery in such a manner that less of their original authentic culture remains. The film contrasts the views of Mursi women and those of Dutch tourists preparing for a meeting. This humorous and at the same time chilling film shows the destructive impact tourism has on traditional communities.

Additional information: Q&A after the screening with Ilja Kok (producer).


sietar2017 track1


Track 1: Focus on Irish culture and on use of films while training executives in the business world – More information about Track 1 can be found here.


“Will you have a cup of tea with Father Ted?”- 40min - presented by David Walsh

When: Thursday, 25th of May 2017 | 14.30 – 15.10

‘Will you have cup of tea’ was a question frequently asked by Mrs Doyle, one of the key characters in the Irish comedy series, Father Ted and she didn’t take no for an answer! So how much of Irish culture is reflected in the behaviours of the shows main characters and what can we learn from them about the Irish and their way of life? This will be the focus of this presentation by David Walsh.

The presentation will explore Irish culture as its reflected in Father Ted. Participants will view a selection of short clips from the series and will explore just how the show’s writers have managed to weave ‘Irishness’ into the shows script. They will take away a range of understandings and insights into Irish culture which are designed to deepen their understanding of the Irish and their way of life.

Father Ted is a sitcom that was produced for Channel 4. Written jointly by Irish writers Arthur Mathews and Graham Linehan and starring a predominantly Irish cast. Set on the fictional Craggy Island, a remote location off Ireland's west coast, the show starred Dermot Morgan as the eponymous Father Ted Crilly, alongside fellow priests Father Dougal McGuire and Father Jack Hackett. Exiled on the island for various past incidents, the priests live together in the parochial house with their housekeeper Mrs. Doyle. The show was critically acclaimed, receiving multiple BAFTA (The British Academy Television Award) for Best Comedy Programme or Series awards, and remains a popular sitcom in Britain and Ireland.

Additional information: includes extended discussion with the audience.


“The Vikings, what business can learn from them” - 40min - presented by Joseph Kearns

When: Thursday, 25th of May 2017 | 15.20 – 16.00

The Vikings, who eventually became the Normans, were arguably one of the most successful groups in history due in many ways to their adaptability and pragmatism – two critical requirements of any successful business.

But, like in any business, things didn’t always go well… They had one notable failure in Greenland and this story provides lessons for those involved in Mergers and Acquisitions

The Vikings have lessons for companies with complex market relationships, for example, those simultaneously in competition and cooperation with other companies. Vikings often started by raiding ‘rich’ sites to steal what they could. But as their victims became stronger they learned that trade and co-operation were more profitable than sacking and pillaging in the long term.

Additional information: includes extended discussion with the audience.


"Cinema Film Clips Used to Illustrate Intercultural and Diversity Learning Points when Training Business Executives" – 60 min – presented by Matthew Hill

When: Thursday, 25th of May 2017 | 16.30 – 17.30

Matthew Hill will be introducing a number of cinema film clips from US and World Cinema that can be used in the training room to provoke debate by referencing cultural conflict, hierarchical leadership in action, shocking selling scenarios and dynamic team building in business.

The session will be interactive with SIETAR attendees experiencing some of the intended learning points during the session. The screening will be accompanied by a cinema film clip resources list for the attendees to take away and use in their everyday intercultural training, coaching and teaching work.

Additional information: includes extended discussion with the audience.


sietar2017 track4


Track 4: Focus on mobility and identity – More information about Track 4 can be found here.


"Go back to where you came from" - 45min - by Ivan O'Mahoney

When: Friday, 26th of May 2017 | 10.00 – 11.30

In this powerful series six ordinary people challenge their preconceived notions about refugees and travel to some of the most dangerous and desperate corners of the world, re-tracing the journey of asylum seekers. Deprived of their wallets, phones and passports, the participants are forced to live like refugees. Eventually they find themselves 'going all the way back' to war zones that refugees have been trying to escape.

After 25 days, the groups meet for a final debrief with host David Corlett. Some have changed their opinions, some have not, but it is clear that regardless of their views, not one of the participants has escaped unaffected by this intense journey.

Additional information: includes extended discussion afterwards with the audience.


"The Mayor, mobility is a human right" – 48 min - by Bregtje van der Haak

When: Friday, 26th of May 2017 | 12.00 – 13.30

Mayor Leoluca Orlando of Palermo fights for the acceptance of mobility as a human right. In the port of Palermo, he welcomes all migrants from Africa, making no distinction between political asylum and economic refugees. At the Global Parliament of Mayors in The Hague, he launches his revolutionary idea.

Additional information: includes Q&A afterwards with the mayor Leoluca Orlando via Skype.


sietar2017 track2


Track 2: Socio political concerns of crossing borders – More information about Track 2 can be found here.


"Crossing Borders" - 60min - by Arnd Wächter

When: Friday, 26th of May 2017 | 14.30 – 16.00

Crossing Borders, a documentary by Crossing Borders Films, follows four Moroccan and four American university students as they travel together through Morocco and, in the process of discovering The Other, discover themselves. With group travels and frank discussions, the students confront the complex implications of the supposed clash of civilizations between Islam and the West. At a time when public figures spout xenophobic prose that rejects religious and national groups in their entirety, this hopeful film demonstrates the power of curiosity and empathy to triumph over fear and judgment when people are willing to open their hearts and minds to new ways of seeing each Other and the world. The relationships formed through shared experiences contrast sharply with the media-shaped views Americans and Muslims have of each other. Humor, honesty and a willingness to be challenged all bring individuals closer to each other and the relationships that develop disarm hidden stereotypes.

Additional information: includes extended Q&A afterwards with the director Arnd Wächter.


"Stranger in Paradise" - 70min - by Guido Hendrikx

When: Friday, 26th of May 2017 | 16.30 – 18.00

"We don’t want you. We just can’t do it." In a classroom, a teacher uses math to explain to a group of refugees what their arrival will cost society. The asylum seekers try to refute the figures. They will work, won’t they, and contribute to society? The teacher shatters their illusions: half of them will never find work. In three acts, director and screenwriter Guido Hendrikx explains the European view of the refugee crisis. The man receives three groups of migrants, each time adopting a different attitude: dismissive in the first part, then full of empathy and good will in the second. In the last part, he represents actual European immigration policy, with all its complex rules.

Hendrikx shows where the refugees’ dreams clash with reality and forces us to think hard about our own position. Is it human to categorize someone else’s life? The absurdity of the dilemma is expounded upon in the prologue and epilogue to this political essay.

Additional information: includes extended Q&A afterwards with the director Guido Hendrikx.


The full programme of the congress can be found here.

Gold sponsors of the congress

 WorldWork Logo Orange on White RGB  Human Factors logotype 1  DI logo  CN Logo CMYK


Silver sponsors of the congress

George Simons International and diversophy® CultureCatch and Richard Lewis Communications
CultureWaves DNLA


Bronze sponsors of the congress

BGRS Akteos



Intercultures Università della Svizzera Italiana Birkbeck University of London